Jasna Strategic

Case studies

Selected work

A closer look at communications challenges, the work behind them and the outcomes. These examples include an independent client engagement and professional experience led by Dylan Jasna.

Grant promotion at TSET

Increasing grant applications through clearer communications

Potential applicants needed a clearer path from hearing about a funding opportunity to understanding how to apply. In his in-house role at TSET, Dylan led the campaign strategy, messaging, video production and coordinated website and digital outreach.

Submitted grant applications increased 34% from FY24 to FY25. Applicant education and outreach improvements contributed to this result.

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Recurring video production

Delivering a finished episode every week

The Pulse with Peter B. needed a dependable remote production partner for a recurring program. Dylan organizes supplied footage, edits episodes, creates motion graphics, manages revisions and delivers finished work on a weekly schedule.

A repeatable production workflow and a consistent visual presentation for the weekly program.

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Confidential communicationsWork samples withheld

Confidential business continuity work

Preparing leadership for a high-stakes response

A sensitive situation put an organization’s reputation and operations at risk. Dylan assessed audiences and communications risks, then prepared a message framework, executive talking points, press materials, response guidance and a sequence for internal and external communications.

The organization and its work products remain confidential. Leadership had one approved framework for communicating through the situation.

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